Naviexpert Telematics Naviexpert Telematics is a powerful tool for fleet managers for tracking savings in the fleet. My task was to create a visual identity for the product, design a computer service for fleet managers and a mobile application for drivers. I had a lot of useful materials at my disposal, such as source research, workshop materials and video recordings of interviews with users. I had a good idea of what was needed, but I still had a lot of work ahead of me, such as creating mock-ups, designing user flow and refining many small details.
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The project is a fleet management telematics platform. It features a desktop application for the fleet manager and an app for drivers. Among other services, the platform offers an algorithm that analyzes the driving style Business objective To expand the offering, promote fleet safety awareness, and advance interest in driving styles. Design objective To encourage drivers to install the app, increase user engagement, and raise safety awareness. Benefits for the fleet as a whole include increased fleet safety, along with reduced damage and operating costs. Desk research Analyses of our metrics and discussions with fleets have revealed that the driving…